Créez un logo IA unique en quelques minutes grâce à plus de 3 millions d'icônes, puis téléchargez instantanément des fichiers haute résolution et un kit de marque complet.
Regarde
Concevez un logo professionnel en quelques minutes grâce à l'IA, puis créez une identité de marque complète avec plus de 300 modèles prêts à l'emploi.
Looka in Action: AI Logo Design Meets Full Brand Identity
Regarde (formerly Logojoy) is an AI-powered logo maker and brand identity platform that lets you design a professional logo in minutes and build a complete, consistent brand presence without a single design skill.
You answer a few brand questions — name, industry, style preferences, color palette — and Looka's AI generates hundreds of unique logo mockups instantly. Designing is completely free; you only pay when you choose to download.
With over 14,000 Trustpilot reviews and a 77% five-star rating, Looka is one of the most reviewed AI branding tools on the market.
Capacités clés
Looka's pricing splits cleanly into one-time logo packages and optional annual brand subscriptions. The Basic Logo Package at $20 gives you a single low-resolution PNG — fine for early-stage testing, but limited for professional use.
The Premium Logo Package at $65 one-time is where real value starts: 15+ high-res logo files in SVG, PNG, EPS, and PDF, black-and-white and transparent background variations, unlimited logo changes, and full commercial ownership — all for a one-time fee.
The Brand Kit Subscription at $96/year adds 300+ branded templates personalized to your logo design, including réseaux sociaux profiles and posts, entreprise cards, email signatures, invoices, flyers, and letterheads — plus over $3,000 in exclusive partner offers.
The Brand Kit Web Subscription at $129/year extends that with a fully branded website builder and hosting. Looka's in-house customer success team is available via live chat and email for hands-on support at every plan level.
Qui en tire le plus grand profit
Looka's Premium Logo Package at $65 one-time is the ideal choice for early-stage founders who need a professional logo without recurring fees — it covers every file format needed for print and digital use with lifetime access and full ownership.
Growing businesses that need ongoing branded commercialisation materials — social media, email signatures, business cards, and présentations — will find the Brand Kit at $96/year pays for itself quickly by eliminating the cost of individual design assets.
Entrepreneurs launching a digital presence get the best all-in-one value from the Brand Kit Web Subscription at $129/year, which bundles branding and website hosting into a single annual cost.
Est-ce que ça vaut le coup ?
For most small businesses, yes — but the right plan depends entirely on your use case. The Premium Logo Package at $65 one-time is the best-value entry point for professional logo ownership with no ongoing fees.
The Brand Kit at $96/year is compelling if you regularly need branded templates, since designing those assets individually through Canva or a freelancer would cost significantly more.
The main limitation Looka users consistently flag is the editor's constrained customisation — the AI locks your design direction based on initial inputs, and you can't drag-and-drop elements freely like Canva. If you need pixel-precise control, Looka isn't the right fit; if you want a fast, professional brand identity with minimal design effort, it delivers reliably.
Regarde (formerly Logojoy) is an AI-powered logo maker and brand identity platform founded in 2016 and based in Toronto, Canada. It generates hundreds of unique, customisable logo mockups from your brand preferences and offers one-time logo packages ($20–$65) and annual Brand Kit subscriptions ($96–$129/year) that provide 300+ branded templates including réseaux sociaux assets, entreprise cards, email signatures, and a website builder. Looka has generated logos for millions of businesses worldwide and holds over 14,000 Trustpilot reviews with a strong 77% five-star rating.
• IAGénérateur de logos — Instantly generates hundreds of unique logo mockups from your brand name, industry, style preferences, and color palette; completely free to generate and preview with no account required.
• 15+ Professional Logo File Types — Premium and Brand Kit plans deliver SVG, PNG, EPS, and PDF files in high-resolution, with black-and-white, color, and transparent background variations — covering all print and digital use cases.
• 300+ Branded Templates (Brand Kit) — The Brand Kit subscription auto-generates 300+ personalised commercialisation templates from your logo design — including réseaux sociaux posts and profiles, entreprise cards, email signatures, invoices, flyers, letterheads, and more.
• Unlimited Logo Changes — Premium Logo Package and Brand Kit subscribers can faire unlimited edits to their logo design and re-download updated files at any time.
• Full Commercial Ownership — Premium Logo Package and Brand Kit subscribers receive full commercial ownership of their logo — including rights to use on products, packaging, advertising, and websites.
• Social Media Kit — Brand Kit subscribers get ready-to-use, correctly-sized logo assets and branded templates for YouTube, Twitter/X, Facebook, Instagram, LinkedIn, and more.
• Website Builder & Hosting (Brand Kit Web) — The $129/year Brand Kit Web Subscription includes a fully branded website builder and hosting, allowing founders to launch an AI-designed website that inherits their logo, colors, and fonts.
• $3,000+ in Partner Offers — Brand Kit subscribers receive exclusive discounts from Regarde's partner network — including tools, services, and platforms that accelerate brand launch and business growth.
- ✔Designing and previewing logos is completely free — no account or credit card required before committing
- ✔Premium Logo Package at $65 one-time includes 15+ high-res file types, unlimited changes, and full commercial ownership with no recurring fees
- ✔Brand Kit at $96/year auto-generates 300+ branded templates matching your logo — social media, business cards, email signatures, invoices, and more
- ✔77% five-star Trustpilot rating from 14,000+ reviews confirms strong user satisfaction and reliable output quality
- ✔Live chat and email support from an in-house customer success team — available on all plan levels
- ✔$3,000+ in exclusive partner offers included with Brand Kit subscriptions — meaningful bonus value for new businesses
- ×Basic Logo Package ($20) provides only a single low-res PNG with no commercial use rights — not recommended for professional business use
- ×Editor customisation is AI-constrained — no drag-and-drop freedom like Canva; design direction locks based on your initial brand inputs
- ×Brand Kit subscription ($96/year) auto-renews annually — users who only need a logo and don't use the templates regularly may not find the recurring cost justified
- ×No mobile app — the platform is entirely web-based; TechRadar and CheckThat reviewers flag a poor mobile editing experience particularly on iPhone
- ×Logo components (fonts, symbols) are not exclusive — similar elements may appear across logos generated for different users
- ×Website builder and hosting are only available on the $129/year Brand Kit Web plan — no standalone website option at a lower price point
Regarde is built for entrepreneurs, small entreprise owners, freelancers, and content creators who want a professional logo and cohesive brand identity fast, without design skills or agency fees.
• Early-stage startup founders — the Premium Logo Package at $65 one-time delivers all professional file formats (SVG, PNG, EPS, PDF), unlimited changes, and full commercial ownership for a one-time predictable cost with no ongoing subscription required.
• Growing businesses needing ongoing branded commercialisation materials — the Brand Kit at $96/year auto-generates business cards, réseaux sociaux templates, email signatures, invoices, and 300+ branded assets all matched to your logo, replacing the need for a freelance designer for routine materials.
• Entrepreneurs launching a digital brand presence — the Brand Kit Web Subscription at $129/year bundles a complete branded website builder and hosting with the full Brand Kit, providing a single annual solution covering logo, brand identity, and web presence.
• Content creators and solopreneurs — the free logo generator and affordable $65 one-time Premium package provide a professional brand identity at a fraction of designer cost, with no long-term financial commitment required.
Regarde stands out through its auto-personalized Brand Kit, one-time-or-subscription pricing flexibility, $3,000+ partner offer network, and a 14,000+ review track record that competitors at this price point rarely match.
• Auto-Personalized 300+ Template Brand Kit — The Brand Kit subscription doesn't just give you generic templates — every one of the 300+ assets is instantly personalised to your logo's specific colors, fonts, and visual style, eliminating manual adaptation work across each commercialisation material.
• Flexible One-Time or Annual Pricing — Looka uniquely offers both one-time logo purchases ($20–$65) and optional annual brand subscriptions ($96–$129/year), giving users full control over whether they commit to a subscription or pay once and own permanently.
• $3,000+ in Exclusive Partner Offers — Brand Kit subscribers receive over $3,000 worth of curated partner discounts covering tools, services, and platforms useful for new businesses — a concrete bonus value that most competing logo platforms don't include at any tier.
• Sub-5-Minute Service client Response Times — Looka's in-house customer success team, available via live chat and email, has documented sub-5-minute first response times — a standard of support that significantly exceeds what most AI branding tools offer, where automated bots are the primary first contact.
Regarde is a fully web-based platform that exports files compatible with all major design, print, and digital publishing environments.
• All Major Web Browsers — The full platform including logo generation, Brand Kit builder, réseaux sociaux template editor, and website builder is accessible via any modern browser on desktop or laptop; no software installation required.
• Print Platforms — Premium and Brand Kit plans deliver EPS, SVG, and high-resolution PDF files compatible with professional print services, entreprise card printers, signage vendors, packaging suppliers, and embroidery shops.
• Design Software (Adobe Illustrator, Figma, Inkscape, Canva) — SVG and EPS exports open natively in Adobe Illustrator, Figma, Inkscape, and Canva for further customisation by designers who need deeper manual control over logo elements.
• Social Media Platforms — The Brand Kit auto-generates correctly-sized profile images, cover photos, and post templates for YouTube, Twitter/X, Facebook, Instagram, and LinkedIn — ready to upload directly without additional resizing.
Créez gratuitement un logo professionnel — vous ne payez qu'une seule fois pour télécharger les fichiers que vous souhaitez utiliser.
Transformez en quelques secondes un texte, un croquis ou une image en un logo vectoriel prêt pour la production – aucune compétence en design n'est requise.
Regarde is one of the most trusted AI logo and brand identity platforms in 2026 — 14,000+ Trustpilot reviews with a 77% five-star rating, flexible one-time and subscription pricing, a 300+ auto-personalised template Brand Kit, and sub-5-minute live support are a combination that most competitors at this price point simply cannot match.
The Premium Logo Package at $65 one-time is the best-value professional logo purchase for founders who want no ongoing fees; the Brand Kit at $96/year is worth it for businesses that regularly need branded commercialisation materials.
The AI-constrained editor and lack of drag-and-drop flexibility are the platform's clearest trade-offs — but for users who prioritise speed, quality, and consistency over granular manual control, Looka delivers reliably.
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