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Waalaxy

Waalaxy

The simplest LinkedIn outreach tool on the market — automate invitations, messages, and email follow-ups in under 10 minutes, no technical skills required.

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HeyReach

HeyReach

The only LinkedIn automation tool built for scale — unlimited senders, one flat monthly fee, and the GTM integrations your outbound stack already runs on.

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Quick Comparison: Waalaxy vs HeyReach

A high-level overview of pricing, key strengths, and use cases to help you choose the right tool fast.

Features
Waalaxy
HeyReach
Quick View
Waalaxy is a LinkedIn and email outreach automation platform founded in 2021 by Toinon Georget under WAAPI, headquartered in Montpellier, France. Built as a rebrand…
HeyReach is an agency-first LinkedIn automation platform founded in 2023 by Nikola Velkovski in North Macedonia, built to solve LinkedIn's daily sending limits by rotating…
Pricing
Freemium: Starting at $39/mo
Free Trial: Starting at $79/mo
Key Strength
• LinkedIn Automation (Invitations, Messages, Visits, Follows) — Sends up to 800 connection invitations per month on Advanced and Business…
• Multi-Sender Rotation with Anti-Duplication — Connect unlimited LinkedIn accounts and auto-rotate outreach across all of them in one campaign;…
Best For
Waalaxy is purpose-built for B2B professionals who want LinkedIn outreach results fast, without a complex setup or a steep learning…
HeyReach is built for B2B teams and agencies that need to run LinkedIn outreach at a volume that a single…

Detailed Feature Breakdown

Go deeper into the specific capabilities, pros, cons, and integrations of both platforms.

Features
Waalaxy
HeyReach
Overview

Waalaxy is a LinkedIn and email outreach automation platform founded in 2021 by Toinon Georget under WAAPI, headquartered in Montpellier, France. Built as a rebrand of ProspectIn, it is designed to be the simplest LinkedIn outreach tool available — letting anyone launch automated invitation, message, and email follow-up campaigns in under 10 minutes with no technical skills. Trusted by 150,000+ users across 175+ countries, it has reached €10M ARR as a self-funded business and generated over 16.5 million replies for its users.

HeyReach is an agency-first LinkedIn automation platform founded in 2023 by Nikola Velkovski in North Macedonia, built to solve LinkedIn's daily sending limits by rotating outreach across unlimited connected LinkedIn accounts at one flat monthly price.

It is trusted by 5,000+ companies and reached $10M ARR in 29 months, earning recognition as G2's 2026 Fastest Growing Product. Its deep native integrations with Clay, RB2B, HubSpot, Instantly, and Smartlead make it the LinkedIn execution layer for modern GTM and signal-based outbound stacks.

Key Features

• LinkedIn Automation (Invitations, Messages, Visits, Follows) — Sends up to 800 connection invitations per month on Advanced and Business plans using human-like timing and LinkedIn's safe daily limits; automates follow-up messages, profile visits, and follows as part of any campaign sequence.

• 50+ Pre-Built Campaign Sequence Templates — Choose from 50+ ready-to-launch sequence templates covering LinkedIn-only, email-only, and multichannel LinkedIn + email workflows; every template is pre-configured with timing, steps, and personalization variables to launch in minutes.

• Waami AI Message Writer — Trained on Waalaxy's full campaign performance history, Waami writes personalized LinkedIn messages and email copy tailored to your prospect's profile and your campaign goal — no prompt engineering needed.

• Email Finder (Credits Included) — Enriches LinkedIn prospects with verified professional email addresses using credits included in every plan (25 credits/month on Pro, 500 credits/month on Business); additional credits are purchasable at volume-tiered prices.

• Multichannel LinkedIn + Email Sequences (Business) — Runs synchronized LinkedIn and email campaigns from a single workflow on the Business plan; adds cold email sequences, automated email follow-ups, and multiple sender accounts to maximize reply rates across both channels.

• Smart Reply Detection — Automatically pauses or stops campaign follow-ups the moment a prospect replies, preventing awkward duplicate messages and ensuring only live conversations reach your inbox.

• LinkedIn Inbox Add-On (€20/mo) — Centralizes all LinkedIn campaign conversations in one empowered interface; includes saved reply templates, automated follow-up scheduling, conversation reminders, lead tagging and filtering, and one-click CRM data export.

• CRM Sync & Integrations (2,000+ Tools) — Syncs prospect data and campaign engagement natively with HubSpot and Pipedrive, and connects to 2,000+ additional apps via Zapier and Make for automated lead routing, CRM updates, and custom GTM workflows.

• Multi-Sender Rotation with Anti-Duplication — Connect unlimited LinkedIn accounts and auto-rotate outreach across all of them in one campaign; built-in anti-duplication logic ensures no prospect receives duplicate outreach from two senders simultaneously.

• All LinkedIn Actions + If Connected Logic — Automates connection requests, personalized messages, profile views, follows, and endorsements; conditional "If Connected" branching segments existing connections from new prospects so each gets the right message at the right stage.

• Unified Inbox — Centralizes replies from every connected LinkedIn account in one dashboard; team members can send voice notes from desktop, reply on behalf of colleagues, and manage all conversations without switching between accounts.

• Multichannel Outreach (Email via Instantly & Smartlead) — Extends campaigns to email through native integrations with Instantly and Smartlead; the built-in Find Email step identifies and verifies email addresses directly within a campaign sequence without leaving the platform.

• Native Clay, RB2B, HubSpot & GTM Integrations — Connects natively with Clay, RB2B, Trigify, and Persana for signal-based lead imports; one-click integrations with HubSpot, Make, and Zapier; a full API with 20+ webhook events covers any custom workflow scenario.

• Campaign Analytics & A/B Testing — Tracks campaign results, sender performance, sequence step performance, and A/B test outcomes in real time so teams can iterate messaging and targeting based on actual engagement data.

• White-Label & Workspaces (Agency/Unlimited) — Full white-label branding on custom domain; multi-workspace management with roles and permissions lets agencies run isolated client environments from one HeyReach account.

• HeyReach MCP Server — A cutting-edge Model Context Protocol server integration that connects HeyReach campaigns to AI agent workflows, enabling AI-orchestrated outreach triggers and lead management across modern AI stacks.

Pros
  • Permanently free Freemium plan — 80 invitations/month and live chat support with no credit card required, the most accessible no-cost entry point in LinkedIn automation
  • Most users launch their first campaign in under 10 minutes — verified across G2 and Capterra reviews from users with zero prior automation experience
  • Waami AI generates top-performing messages trained on 16.5M+ reply history — no prompt engineering, no copy testing needed to get a high-quality first draft
  • 4.6/5 on G2 and 4.4/5 on Capterra with consistent praise from non-technical users including recruiters, solo founders, and first-time SDRs
  • 50% annual discount reduces Pro to €19/user/month — one of the most affordable professional LinkedIn automation plans on the market
  • Smart Reply Detection auto-pauses sequences when a prospect responds — eliminates embarrassing duplicate follow-ups without manual monitoring
  • Self-funded and bootstrapped to €10M ARR — no VC pressure to over-monetize or cut features to hit profitability targets
  • Unlimited senders on one flat Agency fee ($999/mo for 50 accounts) — far more cost-efficient than per-seat competitors when scaling beyond 5 LinkedIn accounts
  • Anti-duplication security is built in by design — prevents the same lead from being messaged twice across multi-sender campaigns, a critical safety feature competitors lack natively
  • Deepest Clay integration on the market — cited by multiple GTM experts as the reason HeyReach is their default LinkedIn execution layer for signal-based outbound stacks
  • 4.8/5 rating on G2 with consistent praise for ease of setup, Unified Inbox, and customer support responsiveness
  • 14-day free trial with 3 LinkedIn accounts and no credit card required — genuine hands-on testing before any financial commitment
  • Recognized as G2's 2026 Fastest Growing Product, reaching $10M ARR in 29 months from a standing start in 2023
  • Voice note support in the Unified Inbox is a rare feature that gives reps a more personal touchpoint without leaving the platform
Cons
  • Invitation cap of 300/month on Pro and 800/month on Advanced and Business is a hard ceiling — teams needing higher LinkedIn outreach volumes must manage multiple accounts or upgrade, and this limit is set by LinkedIn's own restrictions, not Waalaxy
  • Multichannel LinkedIn + email campaigns are locked behind the Business plan at €69/month (annual) — Pro and Advanced users cannot add email steps to sequences at any price
  • Email Finder credits are limited at lower tiers (25 credits/month on Pro) — teams enriching large prospect lists will exhaust credits quickly and face add-on purchase costs
  • LinkedIn Inbox is sold as a separate add-on at €20/month rather than included in any base plan — conversation management costs extra, which frustrates power users already paying for Business
  • Agency and multi-account features require the Enterprise plan (5+ seats, custom pricing) — smaller agencies managing 3–4 client accounts have no mid-tier option between Business and Enterprise
  • Deeper GTM integrations (Clay, RB2B, webhook-level automation) that HeyReach offers natively are absent — Waalaxy is not designed for engineering-led GTM stacks
  • LinkedIn-only at its core — email outreach requires a separate Instantly or Smartlead subscription and is handled as an integration, not a native channel HeyReach owns end-to-end
  • Agency and Unlimited plans require you to bring your own proxies — teams without existing proxy infrastructure face an additional setup cost and technical hurdle before onboarding
  • Growth plan at $79/mo per seat is more expensive than competing single-seat tools like Aimfox ($49/mo), making it harder to justify for solopreneurs or one-person agencies
  • Analytics are functional but lighter than enterprise sales engagement platforms — teams needing deep rep-level performance dashboards or custom reporting will find the reporting layer insufficient
  • The flat-fee Agency model only becomes cost-efficient at around 13+ senders — smaller agencies managing fewer than 10 accounts may overpay relative to per-seat alternatives
Best For

Waalaxy is purpose-built for B2B professionals who want LinkedIn outreach results fast, without a complex setup or a steep learning curve.

• First-time LinkedIn prospectors and solo founders — use the free Freemium plan to launch a first campaign in under 10 minutes using pre-built templates and Waami AI copy, and upgrade to Pro only when results justify the cost.

• SDRs and sales reps at SMBs — run consistent LinkedIn outreach at up to 800 invitations/month on the Advanced plan with zero manual follow-up management, freeing daily time for active selling and live conversations.

• Recruiters and HR teams — source and reach candidates on LinkedIn via automated invitations and message sequences before competitors do, with Smart Reply Detection ensuring no interested candidate gets a duplicate message.

• Small business owners and independent consultants — combine LinkedIn automation with email follow-ups on the Business plan to build a true multichannel pipeline that generates replies without requiring a full-time sales headcount.

HeyReach is built for B2B teams and agencies that need to run LinkedIn outreach at a volume that a single account's daily limits physically cannot support.

• Lead-generation agencies — manage up to 50 client LinkedIn accounts on the Agency plan ($999/mo) with full white-label, isolated workspaces, done-for-you onboarding, and a dedicated Slack channel; scale past 50 accounts on the Unlimited plan.

• GTM engineers and RevOps teams — build signal-triggered outreach workflows using HeyReach's native Clay, RB2B, and Trigify integrations combined with the API and 20+ webhook events to automate prospect enrollment directly from intent signals.

• B2B sales teams at growth-stage startups — use multi-sender campaigns to hit 1,000+ LinkedIn prospects weekly without risking individual account restrictions, and extend reach to email via the Instantly and Smartlead integrations.

• Founder-led sales operators — leverage signal-based triggers and hyper-personalized messaging sequences (documented at 57% acceptance rate and 48% reply rate in verified case studies) to turn LinkedIn into a predictable, scalable pipeline channel.

Pricing Details

Freemium (€0/mo): 80 invitations/month, basic LinkedIn automation (invitations only), pre-filled message templates, live chat support 5 days/week, no email finder credits, no automated follow-up messages.

Pro (€39/mo monthly, or €19/user/month billed annually): 300 invitations/month, automated follow-up messages, unlimited campaigns, Smart Reply Detection, CRM sync to 2,000+ tools, CSV import and export, imports from LinkedIn Basic + Sales Navigator + Recruiter Lite, duplicate prevention, 25 email finder credits/month, team collaboration, support response within 48h.

Advanced (€99/mo monthly, or €49/user/month billed annually): Everything in Pro plus 800 invitations/month (+500 over Pro), live chat support with faster response times.

Business (€139/mo monthly, or €69/user/month billed annually): Everything in Advanced plus cold email sequences, automated email follow-up steps, multiple sender email accounts, 500 email finder credits/month, priority support.

Enterprise (Custom pricing, 5+ seats): All features of chosen base plan plus team workspace, volume discount, unified team billing, easy seat expansion, LinkedIn-only or LinkedIn + Email setup, team analytics dashboard, anti-duplicate security across all team accounts, multi-account import, dedicated onboarding session.

LinkedIn Inbox Add-On (€20/mo, all plans): Response templates, scheduled automated follow-ups, lead tagging and filtering, conversation reminders, intuitive conversation interface, CRM data export from inbox.

Growth ($79/mo per seat, monthly): Unlimited campaigns, all LinkedIn actions, 100 credits per sender, 100 email credits, Unified Inbox, multichannel outreach (Instantly + Smartlead integrations), API & Webhooks, Workspaces & permissions, MCP Server; includes 14-day free trial with 3 LinkedIn accounts and no CC required.

Agency ($999/mo for up to 50 senders): Everything in Growth plus 1,000 credits, 300 email credits, white-label branding included, done-for-you onboarding, bring your own proxies, dedicated Slack channel; requires own proxies for account safety at scale.

Unlimited ($1,999/mo for unlimited senders): Everything in Agency plus 3,000 credits, 500 email credits, done-for-you migration, priority support, multi-brand white-labels (available as add-on); contact team to request a 30-day free trial.

Unique Features

Waalaxy differentiates itself by stripping away every barrier between a user and their first qualified LinkedIn reply — a design philosophy no competitor in the space has executed as consistently.

• Waami AI — Performance-Trained Message Writer — Unlike generic AI writing assistants that pull from internet training data, Waami is trained exclusively on Waalaxy's proprietary dataset of 16.5 million+ campaign replies. It writes messages based on what actually generates responses in LinkedIn outreach — not general copywriting principles. Users report getting top-20%-performing messages on their first draft without any iteration.

• 50+ Pre-Built Sequence Templates With Timing Pre-Configured — Most LinkedIn tools give you a blank campaign builder and let you figure out the rest. Waalaxy's 50+ templates come pre-loaded with the correct step types, message timing, follow-up intervals, and personalization variables — you fill in the message content and launch. This is the primary reason users report a sub-10-minute setup time consistently across reviews.

• Simplicity-First Architecture With No Feature Bloat — Waalaxy deliberately excludes features that complicate setup without improving first-reply rates for the majority of users. There is no credit scoring system, no AI agent configuration, no proxy management, and no webhook setup required. This makes it the only LinkedIn outreach tool comfortably usable by someone who has never done outbound before.

• Self-Funded €10M ARR Product Velocity — Waalaxy reached €10M ARR without a single euro of venture capital — built entirely on monthly subscription revenue and customer feedback loops. This means feature development is driven by user demand rather than investor-driven roadmap pressure, and the product has remained lean, focused, and genuinely simple across four years of growth.

HeyReach is purpose-built for scalability in a market where most LinkedIn tools are designed for individual users — and this architectural difference drives nearly every unique feature the platform offers.

• Unlimited Senders, One Flat Fee — HeyReach is the only major LinkedIn automation tool that lets agencies connect 50 or unlimited LinkedIn accounts under a single flat-rate plan. At $999/mo for 50 senders, it costs less per account than virtually any per-seat competitor once you scale past 13 accounts — and eliminates the billing complexity of managing per-seat invoices for each client.

• Anti-Duplication Security by Design — When multiple senders are enrolled in the same campaign, HeyReach's anti-duplication engine ensures the same prospect is never contacted twice by different accounts. This is a foundational safety feature — not a settings toggle — and it is not standard on competing LinkedIn tools, where duplicate outreach is a common and embarrassing agency error.

• HeyReach MCP Server — HeyReach is one of the first LinkedIn outreach tools to ship a Model Context Protocol (MCP) server, allowing AI agents and large language model workflows to interact directly with HeyReach campaigns, lead data, and inbox events. This positions the platform ahead of the curve for teams building AI-orchestrated GTM automation.

• The LinkedIn Layer of the Clay + Smartlead + HeyReach Stack — HeyReach has become the de facto LinkedIn execution tool for teams running Clay-powered, signal-based outbound. The native Clay integration means lead data and personalization variables flow directly from Clay into HeyReach campaigns without a middleware layer — a workflow that has produced documented results of 57% acceptance rates and 48% reply rates in published case studies.

Integrations

Waalaxy connects to the CRMs and automation platforms that sales and marketing teams already use, with direct native integrations and a broad automation layer.

• LinkedIn, Sales Navigator & Recruiter Lite (Native Chrome Extension) — Import prospects directly from any LinkedIn search result, Sales Navigator list, or Recruiter Lite search with one click using the Waalaxy Chrome extension; supports all three LinkedIn account tiers for lead sourcing without leaving the LinkedIn interface.

• HubSpot & Pipedrive (Native Two-Way CRM Sync) — Sync prospect data, campaign enrollment status, and engagement signals bidirectionally with HubSpot and Pipedrive; the CRM sync included in all paid plans automatically exports enriched lead records including email finder results and reply status to keep pipelines current.

• Zapier & Make (2,000+ App Connections) — Connect Waalaxy to 2,000+ external tools via Zapier and Make for automated lead imports, CRM pipeline triggers, Slack notifications, Google Sheets logging, and custom multi-step workflows — no code required for standard automation scenarios.

• CSV Import/Export & LinkedIn Inbox CRM Export — Import existing prospect lists via CSV on all paid plans for outreach beyond LinkedIn-sourced leads; the LinkedIn Inbox add-on supports one-click export of tagged and filtered conversation data directly to your connected CRM, closing the loop between outreach and pipeline management.

HeyReach is built to plug directly into the modern outbound stack with a native integration library focused on the tools GTM teams actually use.

• Clay, RB2B, Trigify & Persana (Native) — Import enriched, signal-triggered leads directly from Clay into HeyReach campaigns with full variable mapping for hyper-personalization; RB2B integration enables website visitor identification to LinkedIn outreach in a single automated workflow.

• Instantly & Smartlead (Native Email Integration) — Extend LinkedIn sequences to email via native Instantly and Smartlead integrations; the built-in Find Email step inside campaigns locates verified email addresses mid-sequence so reps can switch channels without leaving HeyReach.

• HubSpot, Make & Zapier (One-Click) — Sync leads and campaign activity bidirectionally with HubSpot CRM via one-click integration; Make and Zapier connections extend HeyReach to 3,000+ additional tools for custom lead routing, CRM updates, and notification workflows.

• Full API & 20+ Webhook Events — HeyReach publishes what users describe as the most extensive API in the LinkedIn automation category, with 20+ distinct webhook event types covering campaign actions, inbox replies, lead status changes, and sender events — enabling fully custom integrations for engineering-led GTM teams.

Frequently Asked Questions

Expert Verdict

Final Analysis: Which is better?

For teams that need Waalaxy is purpose-built for B2B professionals who want LinkedIn outreach results fast, without a complex., Waalaxy at Freemium: Starting at $39/mo delivers the strongest value. If your priority is HeyReach is built for B2B teams and agencies that need to run LinkedIn outreach at., HeyReach at Free Trial: Starting at $79/mo is the clear winner. Neither is universally ‘better' — the right choice depends entirely on your use case and budget.

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