Fintech platform CRED has introduced Svalbard, a suite of credit experiences designed to empower members by transforming credit into a tool for financial confidence. With a focus on responsible credit behaviour, Svalbard offers innovations in credit score management, credit card control, and liquidity solutions.
CRED’s latest credit score experience introduces –
- Foresight: A machine learning-powered predictive analytics tool that analyses credit patterns to forecast the impact of financial decisions—like loans or missed payments—on credit scores.
- Compass: A goal-setting system that crafts personalised roadmaps, identifying key actions and predicting timelines to reach target credit scores.
- Aurora: A dynamic credit visualization tool that turns scores into evolving financial stories, using a custom typeface and a glowing Halo to highlight progress and offer guidance.
- Key Factors: A clear, colour-coded credit health report covering payment history, credit usage, and account longevity, with actionable insights to simplify credit scoring.
Svalbard enhances credit card management with a unified dashboard that consolidates dues across multiple cards, preventing unexpected commitments. A real-time monitoring system tracks unbilled transactions with 92% categorisation accuracy, while CRED Protect detects anomalies in statements to prevent hidden charges.
Additionally, over 400 live card versions offer interactive financial tools, making credit management seamless.
With most creditworthy individuals holding mutual funds yet rarely leveraging them for secured credit, CRED Cash+ introduces fully digital credit lines against mutual fund investments at rates starting from 8.99%. An automated bundling system minimises liquidation risk by assessing fund volatility
Kunal Shah, founder of CRED, emphasised the company’s mission: “With Svalbard, we’re transforming credit into a force for financial progress. In a country where most find debt stressful, we’re recognising and rewarding responsible behaviour, turning credit from a source of anxiety into a growth accelerant.”
Despite access to credit, financial anxiety remains a barrier—54% of creditworthy Indians would invest more, and 38% would start businesses if they had better credit confidence. With 79% experiencing stress around credit, CRED aims to change the narrative, making credit management seamless and empowering for its members.
